Tuesday, February 7, 2012

Qualitative and Quantitative Methods

Quantitative research methods concentrate on mathematical techniques and qualitative methods are based on content research, comparative research, based concept, and interpretation (Strauss, 1990). Quantitative methods emphasise on objective measurements and mathematical research of information collected through surveys, reviews or reviews and qualitative research focuses on understanding public phenomena through discussions, personal comments etc. Quantitative and qualitative methods are analyzed within the perspective of positivistic and phenomenological paradigms (Papers4you.com, 2006).

The applications of research methods could be analyzed in the perspective of company and control or in public mindset to understand a public procedure. Some of the basic tools for qualitative or quantitative research are relevant to information selection methods which can be situation research, reviews or discussions (Simon et al, 1985). Research methods in control concentrate on authority research and authority problems are analyzed in accordance with contingency concept and organisational concept. The effects of authority are best analyzed with the help of qualitative or quantitative research methods and studies of reviews sent to members in control positions.

Research methods are however focused not just on control problems but also on public procedure for example a research on the interaction between age, workout and gender. Some disadvantages and possible faults of such methods may be relevant to abuse or misuse of interview methods, ineffectiveness of information selection methods and reliability of information. The methodological strategy and information selection methods are essential in research and form an critical facet of research (Simon, 1985). The example strategy is especially useful in research of company surroundings and perceptual mapping methods are used for marketing research. Concentrate groups and reviews are used as other preferred methods of information selection, especially within company surroundings (Papers4you.com, 2006).

Interpretive research can be considered as an critical facet of qualitative research, although as with all qualitative information, subjective prejudice can be a deterrent in the credibility of such techniques. In learning research methods, it would be necessary to highlight the differences between qualitative and quantitative methods although it has also been suggested that an integrated strategy to public research could close in the gap between quantitative and qualitative methods and both these methods could be used for public experiments. In fact there may not be a specified correct technique of research as each technique seems to have its pros and cons and these factors should be analyzed carefully before a particular technique is selected or used for learning a public procedure.

No comments:

Post a Comment